It is the vision of Edge Foundation will be able to help you or your child and provide your family with a crucial edge in your struggles with the challenges of ADHD.

Founder's Story

ADHD Hits Home

When my two children were diagnosed in their mid teens with ADHD, I asked the doctor what caused it. He said it was hereditary. For me, that was like a punch to the gut. I knew right then and there that my kids had inherited their ADHD from me. And I knew that I must have it too.

How did I know? I knew because I had seen them struggle, and their struggles were quite familiar. I had confronted many of the same challenges they were then facing. ADHD presents unique hurdles to the people who have it. For my children it meant constant problems in school and poor grades. It meant difficulties in time-management problems, lack of focus, and impulsivity, along with a host of other issues.

Worst of all, it meant low self-esteem. All the years of unwelcome report cards, conflicts at school, and excessive effort to do what other kids did so easily chipped away steadily at my kids. Seeing my children’s spirits slowly deflate over the years was one of the most painful things I have experienced.

I blamed myself. My children had inherited ADHD from me and, worst of all, I had let them down by failing to identify the problem sooner, when we all could have benefited so much from knowing and understanding the cause of our troubles.

Finding Our Edge

In the years since their diagnosis, my children and I have found many ways of coping with our particular challenges. Because of our persistence and creativity, we have managed well. We have all succeeded in different ways none of us could have imagined back then. Now, at a time when others my age retire, after serving as the Seattle, Oakland, and Los Angeles METRO transportation leader and after founding and recently selling Flexcar, the award winning car-sharing company, I am embarking on a new career, as founder of the Edge Foundation. It has been a long journey to this moment, one that, in retrospect, seems inevitably driven by three compelling moments.

First Compelling Moment

My two children, Guy and Kelsey, had both been tested extensively in high school at the recommendation of a teacher. That is how I discovered their ADHD. But during Kelsey’s senior year of high school, her chosen college required that she be tested again for her condition in order to be considered for special learning accommodations. The tests were administered one day a week for three weeks.

On the last day when I went to pick up Kelsey from her testing, the psychologist drew a bell curve on a chalkboard. The bell curve, he explained, represented the IQs of all 18 year olds in the United States, with the expanded center representing the largest numbers, which were of average intelligence. He asked Kelsey where she thought she fell along the curve. Obviously uncomfortable, she finally pointed to the left side and said, “About in the middle, a little below average.” She was wrong. The psychologist set us both straight. Although my daughter fell into the 20th percentile for reading, spelling, and math, her overall IQ was way above the 90th percentile.

I’ll never forget what happened next. We left the doctor’s office and Kelsey looked at me, gave me a high five, and said, “Dad, I’m brilliant.” No words had ever meant so much to me, and nothing was truer. I wished that every parent of kids with ADHD could hear such joy and self-confidence in their children’s voices.

Second Compelling Moment

In my family, one of our strategies for coping with ADHD has been to work with personal coaches. This is a method I had become familiar with through decades in the corporate world, where employing a personal coach is common. I decided to hire personal coaches for myself and my kids as a way to help us all stay focused, reflect on our successes and failures, and monitor our progress on academic, personal, and professional goals.

During one of Kelsey’s calls home from college, I came to understand what effect that strategy had had. She said, “Dad, of all the things you have done for me, the most valuable and most appreciated is the gift you gave me of a coach.” I was taken aback because she had not initially seemed to understand the coaching relationship and how it might benefit her. But now here she was telling me it was the best thing I had ever done for her. I thought back on the spell-checking, voice-recognition, and verbal dictation software, the specially colored notebooks and specially designed wristwatches, the medications, and complicated diets and sleep regimens, all the methods I had tried to help them deal with ADHD. Out of all the strategies, my daughter had chosen to single out coaching as the most significant to her.

Third Compelling Moment

Right after I sold my company following a successful corporate career, Kelsey asked me what I was going to do next with my life. I was still swimming with thoughts about the success of my sale and hadn’t even given it a thought. But my daughter had. She said, “Dad, I know what you ought to do. You ought to do for other kids what you did for me and Guy.”

I couldn’t speak I was so overcome. Kelsey had seen my future. It was so simple, so powerful. I decided right then to start the Foundation to help young people with ADHD realize their potential and their passion. And I decided that the Foundation strategy would be centered around providing each young person with a professional coach. Simply put, if a coach is good enough for the CEOs in this country, it is good enough for the young people who are struggling with ADHD.

Coaching and ADHD

Coaching is not the only intervention for ADHD. It shouldn’t be. ADHD requires a comprehensive effort on many fronts. Coaching uniquely contributes directly not only to improved academic performance but also to enhanced social functioning and increased self-esteem. As such it is an important if not critical tool in an array of intervention strategies.

This is why it was so important to my daughter later in her academic career. She understood then that her life is going to be about significantly more than school and how well she can do on a test. Our children are so much more than their school selves. Personal coaching, when delivered by professionals trained to work with ADHD, takes into account the entire individual and helps him or her develop fully on all fronts—academic, social, professional—with increased sense of purpose, happiness, and self-esteem. It is my goal that the

Founder's Story

ADHD Hits Home

When my two children were diagnosed in their mid teens with ADHD, I asked the doctor what caused it. He said it was hereditary. For me, that was like a punch to the gut. I knew right then and there that my kids had inherited their ADHD from me. And I knew that I must have it too.

How did I know? I knew because I had seen them struggle, and their struggles were quite familiar. I had confronted many of the same challenges they were then facing. ADHD presents unique hurdles to the people who have it. For my children it meant constant problems in school and poor grades. It meant difficulties in time-management problems, lack of focus, and impulsivity, along with a host of other issues.

Worst of all, it meant low self-esteem. All the years of unwelcome report cards, conflicts at school, and excessive effort to do what other kids did so easily chipped away steadily at my kids. Seeing my children’s spirits slowly deflate over the years was one of the most painful things I have experienced.

I blamed myself. My children had inherited ADHD from me and, worst of all, I had let them down by failing to identify the problem sooner, when we all could have benefited so much from knowing and understanding the cause of our troubles.

Finding Our Edge

In the years since their diagnosis, my children and I have found many ways of coping with our particular challenges. Because of our persistence and creativity, we have managed well. We have all succeeded in different ways none of us could have imagined back then. Now, at a time when others my age retire, after serving as the Seattle, Oakland, and Los Angeles METRO transportation leader and after founding and recently selling Flexcar, the award winning car-sharing company, I am embarking on a new career, as founder of the Edge Foundation. It has been a long journey to this moment, one that, in retrospect, seems inevitably driven by three compelling moments.

First Compelling Moment

My two children, Guy and Kelsey, had both been tested extensively in high school at the recommendation of a teacher. That is how I discovered their ADHD. But during Kelsey’s senior year of high school, her chosen college required that she be tested again for her condition in order to be considered for special learning accommodations. The tests were administered one day a week for three weeks.

On the last day when I went to pick up Kelsey from her testing, the psychologist drew a bell curve on a chalkboard. The bell curve, he explained, represented the IQs of all 18 year olds in the United States, with the expanded center representing the largest numbers, which were of average intelligence. He asked Kelsey where she thought she fell along the curve. Obviously uncomfortable, she finally pointed to the left side and said, “About in the middle, a little below average.” She was wrong. The psychologist set us both straight. Although my daughter fell into the 20th percentile for reading, spelling, and math, her overall IQ was way above the 90th percentile.

I’ll never forget what happened next. We left the doctor’s office and Kelsey looked at me, gave me a high five, and said, “Dad, I’m brilliant.” No words had ever meant so much to me, and nothing was truer. I wished that every parent of kids with ADHD could hear such joy and self-confidence in their children’s voices.

Second Compelling Moment

In my family, one of our strategies for coping with ADHD has been to work with personal coaches. This is a method I had become familiar with through decades in the corporate world, where employing a personal coach is common. I decided to hire personal coaches for myself and my kids as a way to help us all stay focused, reflect on our successes and failures, and monitor our progress on academic, personal, and professional goals.

During one of Kelsey’s calls home from college, I came to understand what effect that strategy had had. She said, “Dad, of all the things you have done for me, the most valuable and most appreciated is the gift you gave me of a coach.” I was taken aback because she had not initially seemed to understand the coaching relationship and how it might benefit her. But now here she was telling me it was the best thing I had ever done for her. I thought back on the spell-checking, voice-recognition, and verbal dictation software, the specially colored notebooks and specially designed wristwatches, the medications, and complicated diets and sleep regimens, all the methods I had tried to help them deal with ADHD. Out of all the strategies, my daughter had chosen to single out coaching as the most significant to her.

Third Compelling Moment

Right after I sold my company following a successful corporate career, Kelsey asked me what I was going to do next with my life. I was still swimming with thoughts about the success of my sale and hadn’t even given it a thought. But my daughter had. She said, “Dad, I know what you ought to do. You ought to do for other kids what you did for me and Guy.”

I couldn’t speak I was so overcome. Kelsey had seen my future. It was so simple, so powerful. I decided right then to start the Foundation to help young people with ADHD realize their potential and their passion. And I decided that the Foundation strategy would be centered around providing each young person with a professional coach. Simply put, if a coach is good enough for the CEOs in this country, it is good enough for the young people who are struggling with ADHD.

Coaching and ADHD

Coaching is not the only intervention for ADHD. It shouldn’t be. ADHD requires a comprehensive effort on many fronts. Coaching uniquely contributes directly not only to improved academic performance but also to enhanced social functioning and increased self-esteem. As such it is an important if not critical tool in an array of intervention strategies.

This is why it was so important to my daughter later in her academic career. She understood then that her life is going to be about significantly more than school and how well she can do on a test. Our children are so much more than their school selves. Personal coaching, when delivered by professionals trained to work with ADHD, takes into account the entire individual and helps him or her develop fully on all fronts—academic, social, professional—with increased sense of purpose, happiness, and self-esteem. It is my goal that the Edge Foundation will be able to help you or your child and provide your family with a crucial edge in your struggles with the challenges of ADHD.

Best Wishes,

Neil Peterson

Best Wishes,

Neil Peterson

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